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Be Prepared: City Hipsters Expected to Descend on Rural Campgrounds for Annual Pretend-to-Rough-It Weekend

Outdoors | May 22, 2026
Be Prepared: City Hipsters Expected to Descend on Rural Campgrounds for Annual Pretend-to-Rough-It Weekend

LEWIS COUNTY, WA — Officials are urging rural residents to prepare for the annual Memorial Day weekend arrival of city hipsters, who are expected to flood local campgrounds to experience the rugged outdoors from a safe distance of 40 feet from their Subarus.

Witnesses say the first wave typically arrives Friday afternoon wearing brand-new flannels, carefully grown “wilderness beards,” and boots that have clearly never been asked to do anything difficult. Campground hosts are warning locals not to be alarmed if they see grown men taking photos of enamel coffee mugs on tree stumps or referring to a paved bathroom as “basically off-grid.”

“We just want people to stay calm,” said one county preparedness volunteer. “Every year, someone panics when a man with a $300 hatchet asks if the firewood is locally sourced. But this is normal Memorial Day activity.”

Authorities say residents should expect delays at gas stations, especially behind visitors asking where they can find the “authentic woods.” Local businesses have also been advised to stock extra kombucha, oat milk, beard oil, and emergency small-batch IPA for campers who suddenly realize nature does not have a taproom.

By Monday afternoon, officials expect the migration to reverse as the visitors return to the city with bug bites, smoky flannels, and several social media posts about “reconnecting with the land.” Residents are reminded not to approach abandoned campsites too quickly, as they may contain leftover charcuterie boards, Bluetooth speakers, and one man still trying to fold a pop-up tent back into its bag.

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